Video Vital To SEO Strategy

Video thumbnail for youtube video 90% of Technology purchasers watch web video about product, according to new survey.An increasingly important component of good SEO strategy is video. Relevant and attractive web video content, located on Youtube, a company website, keyword optimized, shared and distributed will demonstrably enhance organic SEO.

A content development strategy that incorporates the creation of multiple web videos, optimized with relevant descriptions, meta-tags, and keywords will begin to display thumbnail images in organic search queries.

Here are a few reasons why relevant images are important in your marketing video (stats courtesy of MDG Blog):

  • 60% of consumers say they are more likely to contact a business if an image or video shows up in search results.
  • 67% of consumers say the quality of the image or video is very important when making purchasing decisions.
  • Viewer engagement is 37% higher for images posted to Facebook versus text, and 31% higher with video.
  • Websites with images and video get 94% more total views

Video Production helps you to create what today’s savvy consumers want and expect – highly engaging and meaningful interactions with products and services. Customers demand ease of use, speed, efficiency and enjoyment. Creating such rich customer experiences requires not only expertise in branding and marketing communications, but also the ability to anticipate a consumer’s wants and needs. For more information contact us at StratDV Video Production, 443-534-5034, or info@stratDV.com

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About stratdv

An Award winning independent video editor, shooter, and creative producer with over 10 years in the field of corporate video production. “My goal is to serve my clients, be flexible, responsive, and provide video content that is truly reflective of their vision and mission.” More than a shooter or editor, I'm an MBA grad with a marketing communications and sales background, and a diverse work history, having served in higher education as well as high tech. I bring a consultative business understanding to my engagements with clients. I've consulted and produced video projects that have been used by Alcoa Corporation, AOL, Domino's Pizza, IBM, Sodexo, NRTC, and a host of other companies and non-profits since 1999. Additionally, my work has garnered national attention, I'm a two time Telly Award winner, and W3 award recipient by IAVA (International Academy of Visual Arts). I feel the most effective way forward in my business model is to "team" with my client, and help them effectively and cogently communicate with video. Web video is the most powerful and cost effective medium to advance your message on the market. Samples of my work can be viewed at my website http://stratDV.com, there is also some information about me and the facilities I have available for studio production in Annapolis. References are available on request. Additionally, I have a blog regarding online video trends and technology, that may be of interest: http://onlinevideoreport.blogspot.com/
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